Tag Archives: players

PR Post-Mortem on the NFL Lockout

8 Sep
Welcome back to The Sports Ace, where planes never crash.  Our thoughts are with the families of those killed in Russia, and everyone affected.
The Saints take it to the packers (credit: New Orleans Times-Picayune)

It’s Opening Day for the NFL.  The packers and Saints will kick off another season tonight, and fans everywhere (yes, even here in Minnesota) are optimistic for another day at least.  It almost didn’t happen, of course, with the owners and players locked up in one serious off-field battle. So let’s take a moment to look back on the lockout and see who won the PR war.

From the beginning, I thought the players had the edge.  When billionaire owners are trying to hold onto more millions, I don’t think the average NFL rube feels too sorry for them.  The players didn’t play their cards perfectly, and cost themselves some momentum throughout the spring and summer, but all in all…

Seriously, what PR war?  Did either side’s image suffer from the lockout?  Take a look around.  Fantasy football drafts are going strong.  The games that count are starting as scheduled.  Free agency, the draft, training camps…it all went off without a hitch.  As far as the fans are concerned, there wasn’t even a lockout because nothing of consequence was cancelled, delayed or even threatened.  Both sides won, because both sides averted the damage that could have been caused by not resolving their differences in time for everything to go off smoothly.

All is well in the NFL.  Skol Vikings.  One bold prediction: the Detroit Lions get back to the playoffs this year, taking a wild card. 

That’s all for now.  I’m out like Peyton Manning.